Short Stories of My Experience
Browse through the versatility of my experience with these short stories of wins and/or lessons learned.
WastePay | Manage Recurring Charges
An intuitive design flow simplified the experience
Recurring charges can bring complexities with error handling. Meticulous product flows lead to a simplified, easy to understand experience.
Dumpsters.com | Efficient Job Operations
How our core tenant of efficiency delivered value
“I think the portal is a great time-saving tool for us… The form is already filled out, and I can change the options easily if I need to.” - Customer
Dispatcher | Required Actions
A feature that led to improved operations
We learned the need to balance required actions in the platform with exception management to keep work flowing. After a few iterations, we had a valuable feature.
Enterprise Customer Experience Map
Detailed user research uncovered a big opportunity
By meticulously mapping out the current experience of a user segment, we uncovered an opportunity that, when implemented, improved on-time payments by 17%.
Dispatcher Lite | Collecting Vendor Data
Only a few logged in. Back to the drawing board.
Working with a technology-resistant vendor pool, we learned that a portal requiring daily log ins wasn't going to deliver the data we needed and learned to better validate product ideas.
WastePay | Mobile-Friendly Designs
Increased revenue by 108%
By improving the mobile responsiveness of the application, we saw transactions more than double because users could better run charges on the go.
Dumpsters.com | Persona Development
Bridging product and marketing teams
Developing personas for our two main user segments helped align product and marketing to delivery value-driven, consistent messaging to customers and prospects.
MAKO | Custom Price Calculator
Saved time and increased gross margin
Building a calculator to create custom prices saved our account managers time and effort and improved average gross margin by 34%.
MAKO | Enabling Automation
Designing for automation allowed for scalability
Designing a way to manage vendor inventory and availability with data-driven logic allowed our business to scale by automating processes.
ELC | Logo and Branding
My first and last branding project
While it was a fun side project to help a friend launch a business, I learned I have no interest in logo design.